Posts Tagged ‘case history’

case study: Shima Seiki’s WHOLEGARMENT

lunedì, giugno 1st, 2009

The Wholegarment case could be relevant for us because it is a good innovative example of fast fashion and new technologyfor knotwear. If in FasPonSite store it is planned to produce a product in one day this technology is more than relevant.
Typically, a knitted garment consists of separate parts–the front and back body panels and the sleeves–which are sewn together afterward. In sharp contrast, Shima Seiki’s revolutionary WHOLEGARMENT knitwear is produced in one entire piece, three-dimensionally, directly on the knitting machine. Consequently it requires no post-production labor whatsoever.
With its truly revolutionary production method, WHOLEGARMENT® is cause for a major paradigm shift in the modern knitting industry. By producing an entire garment in one complete piece, we no longer have to rely on labor-intensive cutting and sewing processes which cause bottlenecks in the supply-chain flow. With WHOLEGARMENT®, great savings in time and cost can be had. Cut-loss–the amount of scrap material that is thrown away after cutting out each pattern–is eliminated entirely as well. And since WHOLEGARMENT® can be produced one garment at a time, the leadtime usually needed to knit each part for the required number of garments is no longer an issue. With WHOLEGARMENT® technology, the required number of required garments can be knit at the required time, permitting true “on-demand” quick-response production. WHOLEGARMENT® production also does away with inconsistencies resulting from manual stitching. Since each garment is produced in its entirety based on digitally programmed data, item-to-item and batch-to-batch quality–even for repeat orders–remain high and consistent throughout.
team A

Case-study: Armani multi-concept boutique

lunedì, giugno 1st, 2009

Armani case is a good example for integrated selling fashion+services model. If in FasPon Site case consumers will have a time for waiting their order in the same place, it will be relevant to organize this place in a more complex way and to add there a recreation area: for ex. a small café or TV or show rooms. Armani case demonstrates that fashion industry can successfully include also high-level service products to make people be loyal.
It is also a good example of a “clever” organizing shopping place. If people spend more time there it became for them not only a simple boutique but a place where they can have a rest and enjoy the time together with friends or even alone.
“This is the Giorgio Armani multi-concept store where you can admire the Emporio Armani showrooms, Armani casa, and Armani fiori. You can also have an aperitif at the Emporio Armani Cafè or spend an evening at the restaurant Nobu, with a dinner by the best Japanese chef to emerge in the last 10 years: Nobuyuki Matsuhisa who opened this chain of restaurants together with Robert de Niro”
“On the ground floor of the Armani mini-mall, the small café is the ideal spot for an after-shopping drink. In the same premises, the Japanese Nobu is a must for after work drinks and sushi”.
Team A

hi guys.. by Viola

lunedì, maggio 25th, 2009

hello guys,
I wanted to present myself as a tutor and start to review with you the case studies.
I would like that each group load on the website the updated list of case studies.

For new links on the site, and the Archive for the ‘Case history’ Category, I would suggest to focus on cases that describe new ways of production.
The design of the shop, will be determined by the production chain and the interaction between consumers and system. So, we must first imagine the chain of production and the landscape that the new sales area will offer. Viola

American Apparel Sustainable Edition

domenica, maggio 24th, 2009


The business world and the natural world are not inherently at odds with one another. American Apparel strives to be a capitalist success at the same time that it is a social and environmental success. We think that being profitable does not have to mean degrading the environment or making people settle for a low standard of living.
The Sustainable Edition is part of our mission to make every aspect of our process a positive one, from growing cotton to selling clothes.

by Team C

Apple Store: Genius Bar and Concept Store

domenica, maggio 24th, 2009


“The Come to shop, return to learn!” the Apple motto explains well the philosophy beyond the Genius
With Genius Bar, Apple offers users the chance to learn using the products they bought with the help of the so called Genius. Genius are an example of highly qualified staff, that has to help users both answering their questions and teaching them how to work with their Apple products.

by Team C


domenica, maggio 24th, 2009


Struktable is an interactive installation used for user interaction with multi-touch applications.
Struktable can be used for occasional events or like permanent installation. Struktable is very versatile and can work also with software designed for own needs. It has a touch-sensitive 70 inches display and it can manage an unlimited number of simultaneously touch even allowing simultaneous activity of several persons.
The compact design makes it useful for many applications: product presentations, interactive stations and conference information terminals in public places.

by Team C

Y’s in Roppongi Hills!

domenica, maggio 24th, 2009


Ron Arad designed the Y’s Flagship store of Yohji Yamamoto in Roppongi Hills. He wanted to bring warmth and animation to an expansive, high-ceilinged, 570-square-metre area. The solution was to add a fourth column to the three structural concrete pillars that divide the space and to embed a turntable in the base of each to turn a cultural display unit. The movement is imperceptibly slow by day, but speeds up when the store closes to provide an entertaining spectacle for late-night window- shoppers.
The store is strong and seductive and creates a real impact on visitors.

by Team C

Giorgio Borruso

domenica, maggio 24th, 2009

“Where people are inside a space we’ve designed they don’t need to ask, they just feel!” Giorgio Borruso

Giorgio Borruso is an Italian architect and his creations have variously been described as experiential, sculptural, streamlined, dynamic, surreal, oneiric, organic in their look and are often constructed utilizing unusual combinations of materials. His visionary projects have reimagined the retail industry, inspiring the creation of coherent, intuitive environments that enhance visitors’ overall experience.

by Team C

Design your Shoes!

domenica, maggio 24th, 2009


We want to analyze how different firms faced the problem of shoes personalization.

• Calzoleria Rivolta is the traditional shoemaker workshop.

• Mi Adidas let customers personalize, making shoes to measure and of the desired colors, existing
products directly in the shop.

• Converse allows user to choose a model form a lot of different shoes and customize their design
in detail, on internet.

by Team C

To do for collective meeting (June 9th):

venerdì, maggio 15th, 2009

- Case histories report (printed);
- Cases histories presentation (power point, flash, pdf, etc) containing:
       1. assigned case histories (images, main and innovative aspects),
       2. keywords map (WORK_01) updated with developed case histories,
       3. project scenarios related with issues, areas, experiences pointed out by analysed cases,
       4. opportunities / challenges of the identified project scenarios;
- digital report and presentation;
- post on every case history (proposed and approved) with a photo and a short abstract.


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