Design your Shoes!


We want to analyze how different firms faced the problem of shoes personalization.

• Calzoleria Rivolta is the traditional shoemaker workshop.

• Mi Adidas let customers personalize, making shoes to measure and of the desired colors, existing
products directly in the shop.

• Converse allows user to choose a model form a lot of different shoes and customize their design
in detail, on internet.

by Team C

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