Improving carpoling

One of the problems with traditional carpool matching sites has been the anxiety most people feel when faced with the prospect of sharing a car with someone they don’t know. By tapping into the power of social networking, however, a few companies on both sides of the Atlantic are making that problem go away. In the US, Zimride and GoLoco have both gotten a fair bit of attention recently for harnessing social networking platform Facebook to arrange shared rides. By combining the ride-matching function with the reassurance of perusable user profiles, such sites eliminate much of the fear that can come up when people try to find rides anonymously.

Ancora sull’utilizzo dei social network allo scopo di abbattere le “barriere” psicologiche di condivisione

Fonte: SpringWise


Leave a Reply

You must be logged in to post a comment.